VITA Profiling logo
VITA Profiling®

For better team communication - simply, quickly and effectively.

Nobody else has our diagnostic tool, VITA Profiling because we developed this exclusively and specifically to meet the needs of agribusiness owners and managers.

Admin users
Manage organisations, campaigns, invitations and reporting tools for your team and staff.
Completing a profile?
Enter your access code to start or continue your personal VITA Profiling questionnaire.
Tip: If you were given a direct link with a key, use that link — it will take you straight into your profile.
For staff completing a profile, please use the link you were emailed.

Have you ever had a conversation that went wrong, or hired someone with great credentials, only to find they didn’t fit? It’s all down to communication styles and natural strengths

VITA Profiling® is a unique tool that’s simple and easy to complete. It helps you understand behavioural and communication preferences, both for yourself and your team. It offers a practical way to identify how people work best, and is particularly useful when recruiting for specific roles.

VITA Profiling logo
Person using iPad

How does it work?

Unlike other complex, time-consuming profiling tools, VITA Profiling® delivers a clear, single-page report based on an easy online questionnaire. This report covers:

  • Overview – key characteristics of the person.
  • Team Dynamics – how they’ll fit into a team.
  • Working Environment – the best setting for them.
  • Communication Style – their preferred ways to give and receive information.

Benefits of using VITA Profiling®

It’s a cost-effective alternative to traditional psychometric tools, helping you recruit the right person and improve team culture with minimal effort.

Every VITA Profile® we produce is carefully reviewed to pick out the nuances and specific combinations of characteristics in every set of responses to the questionnaire. This produces profiles that our clients tell us are 95%/98% accurate.

If you need to quickly understand your own preferred communication and behavioural style or that of your team, potential employee or your client, then VITA Profiling® is perfect for your needs.
Training session

The VITA Profiling® report is based around four character types

Visionary icon
The Visionary (V)
Bold and Assertive

Future focused, decisive, results orientated, driven and confident. Get to the point quickly and stick to the facts.

Investigator icon
The Investigator (I)
Logical and Organised

Orderly individuals that prefer to reflect and think things through. Be clear, calm and patient to get the best results.

Team Maker icon
The Team Maker (T)
Supportive and Caring

Caring, considerate and often the glue that hold teams together. Be warm, friendly and interested to get the best from them.

Adventurer icon
The Adventurer (A)
Enthusiastic and Imaginative

Optimistic, inspiring others with ideas and acceptance of change. Avoid too much detail; give freedom to create and contribute.

In reality, we all have a little bit of each VITA within our own personality but we will tend to lead with one or more of the characters.

This is what the world sees and by being aware of our lead character(s) we are able to adjust and flex our style according to the person we are engaging in conversation.

The tool examines your preferences to develop a picture of your communication and behavioural style. It’s important that the VITA Profile® isn’t used as a “label” or an excuse for our behaviour. It simply helps us identify how we may be different to others and helps us flex and adapt our style when we are required to do so.

Successful clients say

I can’t believe how accurately the VITA profile reflected who I am and how I work. It’s helped me understand how to work more effectively with my colleagues too

James Major
Hole Farm

Our family and our farm team all now work together more happily since we carried out the Team Dynamics workshop. We understand our differences and similarities too and how this helps us be more patient with each other.

Charlotte West
Stocken Farm

Knowing our VITA profiles has helped us to reduce conflict between a couple of members of staff who are now working together far more effectively. We’ve also used profiling in recruitment too.

Mike King
P E King Ltd

VITA is such an easy system to understand. Even the most sceptical members of my team enjoyed the workshop and now we can manage and lead our team more effectively.

Ben Atkinson
Grange Farm